Naluri Hidup Sdn Bhd

Naluri Hidup Sdn. Bhd. is a Malaysian digital health startup that combines behavioural science, psychology, data science, artificial intelligence and digital design to deliver preventive healthcare and wellness programmes. Its platform supports the prevention and management of chronic and mental health conditions, including diabetes, heart disease, obesity, hypertension, cancer, anxiety, depression, chronic stress and pain. The company provides AI-augmented health coaching, personalised assessments, lifestyle and behavioural-change programmes, multidisciplinary professional support, and employee wellness solutions for organisations, healthcare providers and individuals. Founded in 2017, Naluri operates across Southeast Asia, including Malaysia, Singapore, Indonesia and Thailand, with its Malaysian operations associated with Kuala Lumpur.