StashAway

StashAway is a Singapore-based digital wealth manager that provides automated investment and financial planning services to retail and accredited investors. Operating in the fintech/wealthtech sector, the company offers algorithm-driven portfolio management, goal-based savings and retirement planning, and cash-management solutions built around exchange-traded funds and diversified asset allocation. Its target market is mass-affluent and retail investors in Southeast Asia and selected international markets who seek low-friction, technology-led asset management and financial planning. Founded in 2016 and headquartered in Singapore, StashAway is positioned as one of the notable robo-advisors in the Southeast Asian market, serving a growing customer base across multiple countries. The company emphasizes a data-driven investment framework known publicly as Economic Regime-based Asset Allocation (ERAA), which it uses to adjust portfolios according to macroeconomic conditions—an identifiable differentiator in its value proposition. StashAway has raised venture funding through multiple rounds to support product development and geographic expansion, and it operates under local financial regulations in the jurisdictions where it offers services. Recent company activity focuses on expanding product breadth (including retirement and cash-management offerings), increasing regional presence, and enhancing its platform capabilities to capture a larger share of digitally served retail investment demand.